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JennAir High-End Home & Kitchen Appliances
Client: JennAir, Whirlpool Corporation
JennAir offers two distinct design expressions that defy expectations to create a bold statement. High-End Home & Kitchen Appliances that go beyond the conventional.
Whirlpool Corporation is the world’s leading kitchen and laundry appliance company, with approximately $20 billion in annual sales, 77,000 employees, and 59 manufacturing and technology research centers in 2019. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit, and other major brand names in nearly every country throughout the world.
Campaign details:
Distribution Coverage: USA
Income groups: Billionaires and Multi-Millionaires
Number of recipients: 5000+
Campaign design: Digitas